So you’ve built and designed your website, there’s great content yet no visitors. You ask yourself, ‘Hmmm, where is everyone?’ Well there could be a number of reasons why your website isn’t getting the traffic you expected or desired.
Is your website optimized for search engines?
If people can’t find your website in search engine results, your website will have a tough time gaining new organic traffic. This is why SEO is a crucial part of a websites success. You need to ensure that your website has the right SEO tags, good structure, proper keyword and semantic integration and be mobile friendly in order to have a chance to rank highly in search results.
Is your website open to search engines?
While building new sites, many designers block the sites from being accessed by search engine spiders. However, when the sites are actually taken live, sometimes the site designer can forget to “unblock” the site from search engine. This can prevent your website from getting indexed. So, make sure to check that your site is open to search engines.
Are you being social?
Do you have a Facebook page? Twitter account? LinkedIn? Reddit? These are all FREE accounts and other ways to get exposure. You need to funnel traffic from these sites to your website. Search Engine Optimization and Social Media Management are effective when paired together.
Is your website visually appealing?
First impressions are everything and a professional website design creates appeal, a good impression and trust. Look at your homepage and ask yourself, the following questions – Does it look professional? Does it load slow? Is it simple to navigate? Is it built with my target demographic in mind?
These are all important questions when considering the visual appeal and user experience of your website.
Are you exposing your site to the public?
Make sure you spread the word about your website. Consider:
Blogging on a regular basis
Consider paid campaigns on Google and through social platforms
In this digital age, having a strong online presence is becoming increasingly essential for companies. To prosper it is important to practice and maintain Search Engine Optimization (SEO) techniques.
Conceptual Minds can help! To get assistance in gaining website traffic, visit: https://conceptualminds.com/services/