Conceptual Minds Blog
Branding is key to success in auto repair industry
Thank you to Ratchet & Wrench for doing a complete cover story on our rebranding…
25 June-Based Branded Promotions for Auto Repair Marketing
We've helped a number of clients make huge car count gains through seasonal and yearly…
Auto Repair Marketing 101: Branded Promotions Give Your Shop a Competitive Edge
You're far more likely to motivate disloyal, cost-sensitive penny pinchers without a creative or social…
24 Auto Repair Marketing Ideas for Branded April Promotions
We've helped a number of clients make huge car count gains through seasonal and yearly…
Ensuring Your Auto Repair Target Market is Based in Reality
Auto repair marketing isn’t a puzzle, but it’s not exactly simple thanks to these popular…
To Browse Articles by Marketing Category - Click the Appropriate Title Below
Ensuring Your Auto Repair Target Market is Based in Reality
Auto repair marketing isn’t a puzzle, but it’s not exactly simple thanks to these popular misconceptions. We’re tackling the most common and harmful myths holding shop […]
Target’s Q3 Earnings Signal Favorable Conditions for Auto Repair Shops in 2023
What the auto repair industry should take away for 2023, from Target, Walmart and Delta Airlines’ Q3 earnings reports. Conceptual Minds | November 18, 2022 What […]
Managing Your Auto Shop’s Reputation on Yelp & Google Reviews
Research suggests that the vast majority of consumers avoid complaining directly to companies; here's how reputation managment helps them spill the beans.
Branding: The Most Underrated Auto Repair Print Marketing Tactic
We've helped many auto repair shops boost their car counts through print campaigns like these.
Auto Repair Recession Planning: 4 Steps to Plan for Multiple Scenarios
Our economy is already showing signs of a downturn. Now’s the time to plan.
Why a 2023 Recession May Not Be Doom & Gloom for Auto Repair Shops
A 2023 recession looks likely. Auto repair shops' ability to adapt hinges on them not slashing revenue-generating functions while investigating their clientele's changing circumstances.